SEO Process

Search Engine Optimization Process:

0- SEO Site Audit
» Site Audit
» Dead Links
» Usability
» Branding

1- Keywords Research
» Keyword Search Volume
» Short Tail vs. Long Tail
» Site Logs
» Competitor Analysis
» Keyword Buzz
» Keyword Trend

2- Keyword/Page Mapping
» Primary and Secondary Keywords
» Keyword Placement

3- On-Page Optimization
» Page Title tag
» Meta Description
» other Meta Tags: robots
» Heading Tags: H1 – H6
» Content Optimization
» Internal Cross Linking
» HTML Site Maps

4- Code Analysis and Optimization
» CSS
» JavaScript
» Tracking Code
» Image Maps
» Flash

5- Off-Page Optimization
» Link Building: Press Releases, Directory Submission, RSS Feeds, Blogs, Social Networks
» Spider Site Maps
» Site Age
» Page first indexed

6- Setup Tracking
» Analytics Package
» Ranking Tracking
» Identify your Conversion Points
» Conversion Tracking