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	<title>John Shehata - Marketing Strategist &#187; Advanced SEO</title>
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	<link>http://www.john-shehata.com</link>
	<description>Search Engine Marketing &#038; Optimization: Tips, Tactics and Strategies</description>
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		<title>complaints, reviews, rip off &amp; scam : 4 pages every SMB site must have</title>
		<link>http://www.john-shehata.com/complaints-reviews-smb/</link>
		<comments>http://www.john-shehata.com/complaints-reviews-smb/#comments</comments>
		<pubDate>Thu, 12 Mar 2009 02:14:04 +0000</pubDate>
		<dc:creator>john shehata</dc:creator>
				<category><![CDATA[Advanced SEO]]></category>
		<category><![CDATA[Reputation Management & SEO]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[SEO Local & SMB]]></category>
		<category><![CDATA[cash4gold]]></category>
		<category><![CDATA[reputation management]]></category>
		<category><![CDATA[reviews]]></category>
		<category><![CDATA[small medium business]]></category>
		<category><![CDATA[smb]]></category>

		<guid isPermaLink="false">http://www.john-shehata.com/?p=146</guid>
		<description><![CDATA[The title says it all. Complaints, reviews, rip off &#038; scam are 4 searches that every commercial site, product and service provider should be aware off. Once your users started searching for these keywords + your business name, service or product, you know you have a problem.


Small &#038; Medium businesses (SMB) should be aware of [...]]]></description>
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		<title>Creating SEO Friendly Maps &#8211; my first SEOmoz post</title>
		<link>http://www.john-shehata.com/creating-seo-friendly-maps-my-first-seomoz-post/</link>
		<comments>http://www.john-shehata.com/creating-seo-friendly-maps-my-first-seomoz-post/#comments</comments>
		<pubDate>Mon, 02 Mar 2009 23:55:17 +0000</pubDate>
		<dc:creator>john shehata</dc:creator>
				<category><![CDATA[Advanced SEO]]></category>
		<category><![CDATA[Other]]></category>
		<category><![CDATA[Personal]]></category>
		<category><![CDATA[maps]]></category>
		<category><![CDATA[seomoz]]></category>

		<guid isPermaLink="false">http://www.john-shehata.com/?p=140</guid>
		<description><![CDATA[My first post on SEOmoz.org on creating SEO friendly maps just got published, check it out and let me know! You may also want to check my post on creating SEO friendly Widgets.

The main important points:
- Provide separate â€œlist viewâ€ and â€œmap viewâ€ pages
- Provide Alternative Links
- Don&#8217;t just create maps, create Social Maps
- SEO [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>45+ Check Points for a Comprehensive SEO Site Audit</title>
		<link>http://www.john-shehata.com/check-points-seo-site-audit/</link>
		<comments>http://www.john-shehata.com/check-points-seo-site-audit/#comments</comments>
		<pubDate>Mon, 27 Oct 2008 04:28:20 +0000</pubDate>
		<dc:creator>john shehata</dc:creator>
				<category><![CDATA[Advanced SEO]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[seo audit]]></category>
		<category><![CDATA[site audit]]></category>

		<guid isPermaLink="false">http://www.john-shehata.com/45-check-points-for-a-comprehensive-seo-site-audit/</guid>
		<description><![CDATA[In every SEO conference I attend there must be multiple site clinic sessions. Webmasters and business owners ask questions to a bunch of SEO gurus. What I noticed is that there is no process or structured methodology to Audit a site. Also i noticed that most of webmasters/business owners are not very familiar with SEO [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>SEO Friendly Widgets</title>
		<link>http://www.john-shehata.com/seo-friendly-widgets/</link>
		<comments>http://www.john-shehata.com/seo-friendly-widgets/#comments</comments>
		<pubDate>Sat, 03 May 2008 07:19:07 +0000</pubDate>
		<dc:creator>john shehata</dc:creator>
				<category><![CDATA[Advanced SEO]]></category>

		<guid isPermaLink="false">http://www.john-shehata.com/seo-friendly-widgets/</guid>
		<description><![CDATA[The main goal for widgets, so far, is its viral effect in increasing traffic. But with the recent Facebook.com updates (allowing spiders to their members profile pages) and the increased use of widgets on social networks, it is important to build SEO friendly widgets. In other words to utilize widgets in link building. if you [...]]]></description>
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		<title>SEO Over-Optimization Penalty (OOP)</title>
		<link>http://www.john-shehata.com/seo-over-optimization/</link>
		<comments>http://www.john-shehata.com/seo-over-optimization/#comments</comments>
		<pubDate>Thu, 20 Sep 2007 03:25:32 +0000</pubDate>
		<dc:creator>john shehata</dc:creator>
				<category><![CDATA[Advanced SEO]]></category>
		<category><![CDATA[SEO Mistakes]]></category>
		<category><![CDATA[oop]]></category>
		<category><![CDATA[over optimization]]></category>
		<category><![CDATA[penalty]]></category>

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		<description><![CDATA[While many SEOs claim this is a myth, a lot of us see it happening everyday. I am discussing &#8220;white-hat&#8221; tactics that may cause over-optimization penalties. Hitting the over-optimization filters in Google is also called &#8220;-950 penalty&#8221; because site rankings get demoted 950 positions.
Matt Cutts (Google&#8217;s anti-spam engineer) mentioned over-optimization as a reason for ranking [...]]]></description>
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		<title>URL Optimization</title>
		<link>http://www.john-shehata.com/url-optimization/</link>
		<comments>http://www.john-shehata.com/url-optimization/#comments</comments>
		<pubDate>Mon, 14 May 2007 03:33:12 +0000</pubDate>
		<dc:creator>john shehata</dc:creator>
				<category><![CDATA[Technical SEO]]></category>

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		<description><![CDATA[1- Avoid Session IDs
2- Use server mod reWrite when possible
3- use hyphens instead of underscores
4- include your primary keyword in the URL
5- keep your pages closer to the root directory &#8220;flat directory architecture&#8221;
]]></description>
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		<title>Technical SEO</title>
		<link>http://www.john-shehata.com/technical-seo/</link>
		<comments>http://www.john-shehata.com/technical-seo/#comments</comments>
		<pubDate>Sun, 11 Mar 2007 20:35:53 +0000</pubDate>
		<dc:creator>john shehata</dc:creator>
				<category><![CDATA[Technical SEO]]></category>

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		<title>SEO Advanced</title>
		<link>http://www.john-shehata.com/seo-advanced/</link>
		<comments>http://www.john-shehata.com/seo-advanced/#comments</comments>
		<pubDate>Sun, 11 Mar 2007 19:56:10 +0000</pubDate>
		<dc:creator>john shehata</dc:creator>
				<category><![CDATA[Advanced SEO]]></category>

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		<description><![CDATA[SEO Advanced
]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Shopping Feeds</title>
		<link>http://www.john-shehata.com/shopping-feeds/</link>
		<comments>http://www.john-shehata.com/shopping-feeds/#comments</comments>
		<pubDate>Sun, 11 Mar 2007 19:41:37 +0000</pubDate>
		<dc:creator>john shehata</dc:creator>
				<category><![CDATA[Shopping Feeds]]></category>

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		<description><![CDATA[Shopping Feeds
]]></description>
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